Automobili Lamborghini presents the new Urus performante

Middle East: Automobili Lamborghini unveiled the all-new Urus Performante, a new benchmark for “fun-to-drive” Super SUV performance, at The Quail, A Motorsports Gathering. The Urus Performante is the newest and most technologically advanced version of the Super SUV model to date, which is now the fastest production SUV to climb to the top of Pikes Peak (10:32.064), beating the previous hill climb record. hills established in 2018 by the Bentley Bentayga (10:49.902).

The Urus Performante raises the bar in sportiness and performance with an emphasis on design that reflects the prowess of the new Urus on street, track and loose surfaces. The Performante boasts 666 horsepower and a weight reduction of 47 kg (103.6 lb), giving it a best-in-class power-to-weight ratio of 3.2. The new king of Pikes Peak accelerates from 0 to 100 km/h (0 to 62 mph) in just 3.3 seconds (+0.3 seconds faster than the base Urus), with improved braking from 100 to 0 km/h. h (62 to 0 mph)) in 32.9 m (107.9 ft) (-0.8 m; -2.6 ft).

“The Urus Performante brings to life the true performance capabilities of our Super SUV, Lamborghini’s best-selling model,” said Stephan Winkelmann, President and CEO of Automobili Lamborghini. “The Urus contributed greatly to the best half-year sales results in the company’s history, and The Quail sets the perfect stage for our customers to see this new masterpiece in person for the first time alongside our exceptional Huracán lineup.” .

In addition to the Urus Performante, Lamborghini showcased a variety of models at The Quail, including the Huracán EVO RWD Spyder convertible, the race-inspired Huracán STO and the new Huracán Tecnica, designed to deliver the best experience both on and off the road. . track.

Always looking to the future, Lamborghini also unveiled the company’s 60th anniversary logo ahead of global celebrations throughout 2023. The biggest gathering will take place in May at Sant’Agata Bolognese, the home of Lamborghini, to commemorate “the future that began in 1963”. The logo design is inspired by the brand’s fighting bull heritage, representing the muscular tenacity forever embodied in generations of Lamborghini vehicles and the brand’s DNA.

As a tribute to Lamborghini’s creation of the first super SUV in history and highlighting the car that paved the way for off-road vehicles, a selection of LM 002s from American collectors was on display. Like the LM 002, which was first unveiled 40 years ago at the Geneva Auto Show, the Urus created a new class of Super SUV of its own, reinventing Lamborghini’s offering and the brand’s overall trajectory.

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