After Sony recently announced that it is increasing the price of the PS5, Nintendo has reaffirmed that it has no plans to do the same with Switch.
Earlier this week, Sony announced that the PS5 is getting more expensive almost everywhere in the world except the US, with a £30 increase in the UK. In response to that, Microsoft confirmed that it would not increase the price of the Xbox Series X or S. Now, in a statement to Eurogamer, Nintendo confirmed that it also has “no plans” to increase the cost of the Switch.
The statement reaffirmed comments made by Nintendo President Shuntaro Furukawa in June at the 82nd Annual General Meeting of Shareholders, saying, “While we cannot comment on pricing strategies, we currently have no plans to change the price of our hardware due to inflation. or increase in acquisition costs in each country. We will determine our future pricing strategies through careful and ongoing deliberation.'”
“While the final price for consumers is always determined by retailers, as Mr. Furukawa said, Nintendo has no plans to increase the retail price of its hardware,” the statement continues.
Obviously, it was a bit of a surprise that the already incredibly elusive PS5 is going up in price, as consoles that go up in price are usually unheard of. The company’s president and CEO, Jim Ryan, explained that the move is “a necessity given the current global economic environment and its impact on SIE’s business.”
Since the change in price is very recent, it is not clear how it could affect the sales of the console, particularly since other regions are experiencing a higher price increase, such as in Europe, where the cost increases by €50, which is approximately £42. .
Though, as industry analyst Piers Harding-Rolls pointed out speaking to Eurogamer, the price change is unlikely to affect pent-up demand or Sony’s bottom line.