Sony overtakes PlayStation and launches Mobile Gaming Arm

Years of supply chain issues with the PlayStation 5 have prompted Sony to diversify its gaming beyond its flagship console.

In July, the company launched a new gaming hardware brand, InZone, with VP Kazuo Kii sharing at the time Sony’s modest goal of becoming the Nike of esports.

Sony then bought the esports platform Repeat.gg, which has hosted more than 100,000 tournaments with more than 2.3 million participants, featuring Fortnite, League of Legends, and Call Of Duty.

Now, Sony has bought Savage Game Studios, which it will turn into its new mobile gaming division.

According to Sony, “Savage Game Studio joins a newly created mobile division of PlayStation Studios, which will operate independently of our console development and focus on innovative on-the-go experiences based on existing and new PlayStation IPs.”

The company emphasized, as with its plans to bring select titles to PC, “our efforts beyond console in no way diminish our commitment to the PlayStation community.

“Our mobile gaming efforts will be equally additive,” Sony said, “providing more ways for more people to engage with our content and striving to reach new audiences unfamiliar with PlayStation and our games.”

Jim Ryan, president of Sony Interactive, used the company’s annual investor day in late May to unveil plans for half of Sony’s own game releases to be for the PC and mobile sector, shifting away from the general focus of games from Sony of Playstation.

“We have an opportunity to go from being in a very small segment of the overall gaming software market to being in almost everywhere,” Ryan said.

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